We’ve just returned from the exhilarating Aesthetic Next 5.0 conference, and we’ve got a special treat for you! In Episode 66, The Leadership Alchemist, we’re honored to sit down with the dynamic Shakira Cabrera, MPAS, PA-C. She’s not just an aesthetic expert; she’s a transformational leader who’s turning her Practice culture into a business triumph.
Shakira embarked on her PA career back in 2006, gaining invaluable experience in diverse fields like Cardiology, Neurology, and Hospitalist roles. However, it was her time in Trauma & Plastic Surgery at Brooke Army Medical Center that ignited her passion. There, she witnessed the life-altering impact of reconstructive surgery, inspiring her to continue her journey in Plastic Surgery and eventually to Aesthetics.
In 2018, Shakira took the entrepreneurial leap, launching Jules Aesthetic & Wellness from a humble single-room (purple!) setup. Fast forward to today, and it’s evolved into a highly respected practice boasting seven treatment rooms, a team of skilled injectors, and its own training facility. While her injection skills are unquestionable, what truly distinguishes Shakira is her exceptional leadership skills. Whether it’s her keen business acumen, meticulous performance tracking, or her innate ability to foster a culture of growth and collaboration, Shakira has become a sought-after authority on running a thriving practice.
But don’t be fooled by her business acumen—Shakira is also a master with a syringe. Her years in the operating room have given her an advanced understanding of facial anatomy. She honed her injection skills under industry leaders—a rare opportunity in the days when weekend crash courses were the norm. Now, years removed from her early beginnings, she’s paying it forward, aiming to shorten the learning curve for new injectors through quality training & help them run better businesses.
Shakira shares her knowledge & expertise through various channels: private training sessions at Jules’ facility, national tours alongside Erika Barry, NP-C, her co-founder at Injector’s Club, and on her Patreon channel. Together with Erika, she curated an extensive collection of invaluable tools, webinars, and business resources for Injector’s Club to help aspiring injectors hit the ground running (and new things coming soon!) Her Patreon is filled with real-time business insights and pearls for building better practices, and she’s also a respected, in-demand hands-on trainer with a knack for keeping things calm and easy to understand, no matter the complexity.
What makes Shakira’s commitment to culture truly extraordinary is how she’s transformed the often stressful task of employee retention into a competitive edge. She holds monthly one-on-one coaching sessions with her team, focusing on performance reviews and strategic growth plans. She’s not just aligned with her employees’ development goals; she’s invested in their success and holds herself accountable. This transparent, supportive work environment she’s created has cultivated a culture that people are excited to be a part of every single day. Combine that with her analytical prowess, her ninja injection skills, and it’s clear why Shakira is a bona fide business powerhouse.
So, enjoy this enlightening episode where we delve deep into the mind and methods of a true Leadership Alchemist!
Learn more about Shakira:
Instagram: https://www.instagram.com/lipsdontlieshakira/?hl=en
Jules Medical Spa:https://julesmedspa.com/
Patreon: https://www.patreon.com/Lipsdontlieshakira
The Injector’s Club: https://www.theinjectorsclub.com/
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